Untitled Nike/Sports Marketing Project
(SAG-AFTRA)
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Project Info
Network: | Amazon |
Genre: | Drama |
Production Info | |
Current Status: | Wrapped |
Last Shoot Dates: | June 2022 — July 2022 |
Location: | Los Angeles, CA |
Description: The incredible story of how Sonny Vaccaro (Damon), a maverick sneaker salesman, led a fledgling running shoe company called Nike in its pursuit of the most transformative athlete in the history of sports: Michael Jordan. Affleck will portray Nike co-founder Phil Knight in the story surrounding Nike’s longshot effort to sign Jordan to its shoe company in the mid-’80s, an endorsement that seemed impossible at the time but which would become the most significant relationship between an athletic brand and an athlete and launched the global, multibillion-dollar contemporary sneaker industry.
Keywords:
Creative Info:
- Ben Affleck — Director
- Matt Damon — Star
Current Casting Info
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